Frequently Asked Questions

belVita are made with carefully selected ingredients baked into delicious and nutritious biscuits, soft bakes and bars. They contain 5 wholegrains, are source of fibre and magnesium and do not contain colours or preservatives. They are portion-packed for convenience & freshness and offer a diversity of taste and texture for delicious mornings.

People looking for our lowest sugar options can choose among belVita Soft Strawberry filled, Soft Apricot filled, Soft Baked plain, Fruit Crunch Apple and Pear and belVita Breakfast Reduced Sugar Chocolate Chips, which all contain less than 20g sugars per 100g, i.e. 7 to 10g per portion.

Eating a balanced diet is an important part of maintaining good health and can help you feel your best. This means eating a wide variety of foods in the right proportions and consuming the right amount of food and drink.
With its nutrition profile & great taste, belVita can be part of a balanced diet, however we don’t recommend eating multiple portions per day, to leave room for other food and drink.

belVita biscuits and Soft Bakes are originally designed and portioned for breakfast consumption and bring 180 to 230 kcal per portion (45 or 50g). For a balanced breakfast we recommend to pair it with a fruit, dairy product and beverage (both non-sweetened)

belVita Soft and Crunchy Bars have been designed and portioned to be a nutritious morning snack. One bar brings 150-170 kcal, depending on variant.

Developing tasty products with great nutrition has always been our aim. We only bake with carefully selected ingredients, combining wholegrains with extra deliciousness of nuts, fruits and chocolate. Now with over 18 different biscuits or bakes to choose from, there’s something for everyone to please their tastebuds.

belVita dry biscuits have been specially designed and portioned for breakfast and that’s how we recommend people to eat them. Nevertheless, we know that some of our consumers love to share it with friends or colleagues and eat it as a snack during the day. In that case, the portion size needs to be adapted to match with the eating occasion. We have also developed belVita bakes Bars, which portion size is more adapted to be consumed as snacks.

For people suffering from diabetes as well as for people who don’t have diabetes, a balanced diet in combination with exercising are crucial for one’s health. belVita biscuits can be part of a balanced diet for diabetics considering its nutrition profile.
In any case, we invite individuals with special dietary needs to carefully read the ingredient line and Nutrition Facts panel to make an informed decision and check with their health care provider for personalized advice. This food category should be eaten with moderation.

All the belVita range is suitable for vegetarians. Some are also suitable for vegans, as approved by The Vegan Society (UK). These include:
Belvita soft bakes Apricot
Belvita Soft bakes Bluberries
Belvita soft bakes Strawberries
Belvita soft bakes Golden grains
Belvita soft bakes Red berries

Practicing mindful snacking will give you a more positive relationship with food, space to reset and a feeling of fullness and contentment. We like to think of it as an all-round win – not bad for just a couple of minutes of pausing. Learn more at https://www.snackmindful.com/

- Know what you want

- Be present in the moment

- Enjoy and appreciate with all your senses

- Reflect on your whole eating experience

All of our tasty belVita products contain WHEAT, OAT, BARLEY and SOYA with some containing or may containing RYE, MILK, EGG, NUTS and HAZELNUTS. However, please see the specific product pages and/or packs for specific allergen information

Belvita is excited to bring you a new competition where you can win amazing prizes! By purchasing a promotional Belvita pack (UK only) or entering without purchase (ROI only), you can win instant prizes like spa vouchers, cash prizes, and even a trip to Finland for you and a guest. Simply enter by visiting the Belvita competition website, registering your details, and submitting the product barcode and batch code (for UK entrants). Plus, there’s a grand prize draw, where you have a chance to win a trip to Finland.

The competition runs from 7th January 2025 to 1st May 2025. During this time, you can enter to win instant prizes, and all valid entries from both the UK and ROI will be entered into the Grand Prize Draw.

There are some amazing prizes up for grabs in the Belvita competition, including:

Instant Win Prizes (UK and ROI)

• • 90 x Wellness Days: Spa vouchers worth £200 / € equivalent.
• • 1000 x £50 cash: Cash prizes for winners (or the € equivalent in ROI). Grand Prize Draw (UK and ROI)
• • 4 x Trips to Finland: A luxurious trip to Finland for you and a guest, worth up to £6500 / € equivalent, plus £500 / € equivalent to spend. Exclusions apply. See T&Cs for more details. Wrap Up Draw (UK and ROI)
• • 1 x £250 cash: A £250 cash prize (or the € equivalent in ROI).

• BELVITA COCOA CHOC CHIP, 225G

• BELVITA GOLDEN OATS, 225G

• BELVITA MINIS HONEY & NUT, 210G

• BELVITA REDUCED SUGAR, 225G

• BELVITA HONEY NUT, 225G

• BELVITA CEREALS AND MILK, 225G

• BELVITA HONEY NUT, 540G

• BELVITA CEREALS AND MILK, 540G

• BELVITA DUO CRUNCH STRAWBERRY, 253G X 8

• BELVITA STANDARD YOGURT, 253G X 8

• BELVITA BAKED BAR CHOC & HAZELNUT, 160G

• BELVITA BAR DARK CHOC & ORANGE, 160G

• BELVITA SOFT BAKES GOLD

• BELVITA SOFT BAKES RED BERRIES

• BELVITA SOFT BAKES BLUEBERRY

• BELVITA SOFT BAKES CHOC CHIP, 250G

• BELVITA SOFT CHOCO, 250G

• BELVITA SOFT FILLED STRAWBERRY

• BELVITA SOFT APRICOT, 250G

• BELVITA BREAKFAST SOFT CHOC CHIP, 50G

• BELVITA HONEY NUT, 50G

• BELVITA SOFT CHOC CHIP, 50G

• BELVITA STRAW DUO I.C. 50.6G X 18

• BELVITA HONEY NUTS I.C. 50G x 20

• • Follow the steps on the homepage of our website
• • Getting involved in the Belvita competition is easy! Here’s how you can enter:
• • Visit the competition website: Scan the QR code or go to https://belvitasnacks.com/win to register your details and enter the competition.
• • Submit your barcode and batch code (UK only): If you're in the UK, you’ll need to enter the product barcode and batch code found on promotional Belvita packs.
• • No purchase required in ROI: If you're in the Republic of Ireland, you can enter without making a purchase.

For participants in the Republic of Ireland (ROI), no purchase is required to enter the competition. Simply follow the steps to enter via the competition website.

However, if you're in the UK, a purchase of a promotional Belvita product is required. You’ll need to enter the barcode and batch code from the pack as part of your entry.

In both cases, everyone has a chance to win instant prizes and be entered into the Grand Prize Draw.

To get involved in the Belvita competition, just follow these simple steps:

• • Visit the competition website: Go to belvitasnacks.com/win to register and enter.
• • Enter your product barcode and batch code (UK only): If you’re in the UK, you’ll need to enter the barcode and batch code from a promotional Belvita pack to enter the Instant Win section of the competition.
• • No purchase necessary in ROI: In the Republic of Ireland, you can enter without making a purchase.
• • Instant Win prizes: Once you’ve entered, you could instantly win exciting prizes like spa vouchers, cash, and even a trip to Finland for you and a guest!
• • Grand Prize Draw: All valid entries from the UK and ROI will be entered into the Grand Prize Draw to win one of the amazing grand prizes.

The competition is open to UK and ROI residents who are 18 years or older.

Please note:

• UK entrants must make a purchase of promotional Belvita packs to enter, and will need to submit the product barcode and batch code.

• ROI entrants can enter without making a purchase.

Yes, you will need internet access, email and a mobile number to enter the competition. You can visit the competition website at belvitasnacks.com/win to register, submit your details, and enter the barcode and batch code (for UK entrants). Additionally, an internet connection is required to receive confirmation emails and to check if you've won any instant prizes.